Case Study: ConnectTen Bus Service

We are continuing our dive into the report we published earlier this year, “Inclusive Design Together: Detroit City of Design Monitoring Report,” which showcases the progress of 62 inclusive design projects across the city, reaching 70,000 people in 2018. You can read it in its entirety here. This report includes real stories that embody the hardworking culture of our community and the values of our initative — diverse experiences, accessible opportunities, and collaborative relationships. While there is still much work to do, our coalition of 52 partners are building momentum and we want to give you insight into some of these important case studies.

“The average Detroiter faces a laundry list of barriers: from cost of living to safety. Without a means of transportation, people cannot participate. They cannot engage in recreational activities, they cannot go to the library, they cannot even vote. Mobility enables participation for people,” said Maria Luisa Rossi, chair and professor of MFA Integrated Design at College for Creative Studies.

The first case study in the realm of inclusive mobility is DDOT’s ConnectTen Bus Service. The Detroit Department of Transportation (DDOT) has been working on service improvements, which includes its new ConnectTen service. This service adds WiFi, peak hour frequency of 15 minutes, and 24/7 service to its 10 most popular routes. As part of this ConnectTen rollout DDOT began implementing its department rebrand. A City of Design project, DDOT’s visual design improvements will help DDOT communicate effectively with riders and improve the experience and the accessibility of the system.

We will leave you with a few questions to think about until our next case study. As we enter these hot summer months in Detroit, consider how you move throughout the city. Do you utilize public transit? In what ways have your experiences in Detroit been affected by how you get from place to place?