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Design + Tech: The Future of Creativity


For Design Core Detroit's Month of Design, local design leaders, Melissa Price (dPOP) and Andre Clemons (Dassault Systèmes) are coming together for a fireside chat session to discuss the impact of technology on the creative community, and how it can be leveraged to best serve meaningful work.

As technology advances and process-oriented jobs become increasingly automated, humans are empowered to exercise their unique creative value. In fact, 77% of American workers believe that creativity is a critical job skill in any industry. However, this does not mean that creativity is exempt from the influences of technology.

Practically every type of object and environment is becoming technologically enhanced, ala the Internet of Things (IoT), to measure + optimize human activities and experiences. At the same time, designers use these technologies to inform + enrich their own creative work.

This session will explore concepts such as:

- How will these advancements impact the future of the design industry?

- Will connection with audiences and collaboration in the creative community increase or diminish?

- What can be learned from previous technological influences on art + design?

This session will be followed by a networking happy hour in the same location.

Who is Melissa Price?

As head of the dPOP studio, a women-led workplace + experiential design firm based in Detroit, Melissa’s expertise is acquired from 16 years of working in tech + facilities and has distinctively shaped her entrepreneurial approach to design. This drives her team to develop purposeful, data-centric workspaces that support each client’s specific culture + business needs. With ultra-custom designs, dPOP’s portfolio has grown to showcase a diverse array of projects for major companies such as Quicken Loans, General Motors, Boston Consulting Group, Oath, and Delta.

Melissa compels her team to exercise an elevated understanding of functional office design and its contributions to successful business operations. dPOP utilizes leading industry research + tools to assess the ways people interact with their environment. Their findings result in strategic workplace designs that not only deliver immersive brand experiences, but also enhance engagement and optimize employee effectiveness.

Who is Andre Clemons?

Andre Clemons is the Consumer Goods, Fashion and Retail Industry Solutions Technical Senior Manager at Dassault Systèmes, the 3DExperience Company. He is focused on design experience thinking as a critical component in business transformation and innovation. Andre is a Detroit native, DPS, Cass Tech and University of Michigan graduate. He holds multiple design patents and is recognized globally as an early pioneer of virtual design in styling, Class-A surfacing, visualization, reverse engineering, and rapid prototyping. His innovative design methods and processes have become standards in automotive, aero and defense, consumer goods, entertainment and fashion industries.

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